TBC Innovations: study of the window market in 2016 in France
The year 2016 was marked by the return of positive signals for the building sector. The gradual recovery of activities related to the renovation of the existing fleet, particularly driven by ISCED, is increasingly felt at all levels of the market, and the first signs of a recovery in nine-year activity seem to be confirmed. Will these signs of a revival of real estate development allow the window market to return to growth? The objective of this study is to identify potential market opportunities through an analysis of market figures and stakeholder strategies.
This study concerns all the windows * installed in France in 2016, which includes all types of openings, materials, building site and building ...
This study is aimed at all professionals in the sector, from manufacturing to marketing of windows. It brings elements of understanding to both the direct players and those who progress in related markets: suppliers, investment funds ... Our contacts are directors general, marketing, communication or sales, product managers or heads of Sales, technical managers ...
Questions you ask yourself What is the volume of window sales in France? What is the distribution of the market by type of materials, buildings, between nine & renovation? What regional trends are observed in this market? What stakeholder strategies are observed? Is the economic and regulatory environment favorable? What are the drivers and constraints of development? What is the outlook for 2019? What will be the challenges in the future? What are the potential growth drivers of this market?
Market history since 2006
With its experience, TBC has been conducting this study for 10 years and is updating it every year thanks to a panel of trusted professionals built up over the years. This new edition will bring the market figures to the end of 2016. Regional analysis The 5 geographical areas studied are based on telephone indicators. Analysis of the market environment What factors influence this market? Analysis of PESTEL influences: Political, Economic, Sociological, Technological, Ecological and Legal. Evolution scenarios Based on the results of surveys and studies, we propose scenarios for the evolution of the market on new and renovation and the issues that arise.
The full study is available on the TBC innovations website